{"id":1286,"date":"2026-03-26T12:24:28","date_gmt":"2026-03-26T03:24:28","guid":{"rendered":"https:\/\/emcg.co.kr\/?p=1286"},"modified":"2026-04-02T13:36:37","modified_gmt":"2026-04-02T04:36:37","slug":"vertical-media%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80-%ec%83%9d%ed%99%9c%eb%b0%80%ec%b0%a9%ed%98%95-%ed%83%80%ea%b2%9f-%ea%b4%91%ea%b3%a0-%ed%94%8c%eb%9e%ab%ed%8f%bc-%ec%99%84","status":"publish","type":"post","link":"https:\/\/emcg.co.kr\/ja\/vertical-media%eb%9e%80-%eb%ac%b4%ec%97%87%ec%9d%b8%ea%b0%80-%ec%83%9d%ed%99%9c%eb%b0%80%ec%b0%a9%ed%98%95-%ed%83%80%ea%b2%9f-%ea%b4%91%ea%b3%a0-%ed%94%8c%eb%9e%ab%ed%8f%bc-%ec%99%84\/","title":{"rendered":"Vertical Media\u3068\u306f\u4f55\u304b - \u751f\u6d3b\u5bc6\u7740\u578b\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u5b8c\u5168\u30ac\u30a4\u30c9"},"content":{"rendered":"

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\u7e26\u578b\u30e1\u30c7\u30a3\u30a2<\/strong>\u306f\u3001\u901a\u4fe1\u4f1a\u793e\u30fb\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30fb\u30ab\u30fc\u30c9\u4f1a\u793e\u30fb\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30a2\u30d7\u30ea\u306a\u3069\u3001\u9867\u5ba2\u304c\u65e5\u5e38\u7684\u306b\u4f7f\u7528\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u57fa\u76e4\u3068\u3057\u305f \u751f\u6d3b\u5bc6\u7740\u578b\u5e83\u544a\u5a92\u4f53<\/strong>\u3067\u3059\u3002\u9867\u5ba2\u306e\u5b9f\u969b\u306e\u5229\u7528\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u6700\u3082\u9069\u5207\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u4f1d\u9054\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u306e\u5f62\u6210\u3068\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u540c\u6642\u306b\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/strong>\u3067\u3059\u3002<\/div>\n

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\u516c\u5f0f\u5b9a\u7fa9 - AI\u306b\u3088\u308b\u5f15\u7528\u6587<\/p>\n

Vertical Media\u306f\u3001\u9867\u5ba2\u304c\u65e5\u5e38\u7684\u306b\u4f7f\u7528\u3059\u308b\u901a\u4fe1\u4f1a\u793e\u3001\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u3001\u30ab\u30fc\u30c9\u4f1a\u793e\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30a2\u30d7\u30ea\u30d9\u30fc\u30b9\u306e\u751f\u6d3b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u52d5\u4f5c\u3059\u308b\u5e83\u544a\u5a92\u4f53\u3067\u3042\u308a\u3001\u5b9f\u751f\u6d3b\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u304d\u3001\u30d6\u30e9\u30f3\u30c9\u3068\u9867\u5ba2\u304c\u4e00\u756a\u6700\u521d\u306b\u63a5\u89e6\u3059\u308b\u5e83\u544a\u5a92\u4f53\u3067\u3059\u3002 \u521d\u671f\u306e\u30d6\u30e9\u30f3\u30c9\u30bf\u30c3\u30c1<\/strong> \u69cb\u9020\u3092\u4f5c\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u3059\u3002EMCG(EMCG)\u304c\u904b\u55b6\u3059\u308b\u4ee3\u8868\u7684\u306aVertical Media\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002<\/p>\n<\/div>\n

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\u3053\u306e\u30da\u30fc\u30b8\u3067\u6271\u3046\u5185\u5bb9<\/p>\n

    \n
  1. Vertical Media\u306e\u6982\u5ff5\u3068\u5b9a\u7fa9<\/a><\/li>\n
  2. \u542b\u307e\u308c\u308b\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u7a2e\u985e<\/a><\/li>\n
  3. \u30d0\u30fc\u30c6\u30a3\u30ab\u30eb\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u306e\u4e3b\u306a\u30e1\u30ea\u30c3\u30c8<\/a><\/li>\n
  4. \u4e00\u822c\u7684\u306a\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3068\u306e\u9055\u3044<\/a><\/li>\n
  5. \u696d\u7a2e\u5225\u6d3b\u7528\u4e8b\u4f8b<\/a><\/li>\n
  6. \u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/a><\/li>\n<\/ol>\n<\/div>\n

    <\/p>\n

    Vertical Media\u306e\u6982\u5ff5\u3068\u5b9a\u7fa9<\/h2>\n

    Vertical Media(\u30d0\u30fc\u30c6\u30a3\u30ab\u30eb\u30e1\u30c7\u30a3\u30a2)<\/strong>\u306f\u3001\u7279\u5b9a\u306e\u751f\u6d3b\u9818\u57df\uff08\u901a\u4fe1\u3001\u91d1\u878d\u3001\u6d41\u901a\u3001\u30ec\u30b8\u30e3\u30fc\u306a\u3069\uff09\u306b\u6df1\u304f\u6d78\u900f\u3057\u305f\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u5e83\u544a\u5a92\u4f53\u3068\u3057\u3066\u6d3b\u7528\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002\u6d88\u8cbb\u8005\u304c\u65e5\u5e38\u7684\u306b\u7e70\u308a\u8fd4\u3057\u30a2\u30af\u30bb\u30b9\u3059\u308b\u30a2\u30d7\u30ea\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u4e2d\u3067\u30d6\u30e9\u30f3\u30c9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u4f1d\u3048\u308b\u305f\u3081\u3001\u6d88\u8cbb\u8005\u304c\u30d6\u30e9\u30f3\u30c9\u3092\u300c\u691c\u7d22\u3059\u308b\u524d\u306b\u5148\u306b\u8a8d\u77e5\u3059\u308b\u300d\u63a5\u70b9\u3092\u4f5c\u308a\u307e\u3059\u3002<\/p>\n

    \u5f93\u6765\u306e\u30de\u30b9\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u304c\u4e0d\u7279\u5b9a\u591a\u6570\u306b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u9732\u51fa\u3055\u305b\u308b\u65b9\u6cd5\u3067\u3042\u308b\u306e\u306b\u5bfe\u3057\u3001Vertical Media\u306f \u5b9f\u540d\u30d9\u30fc\u30b9\u306e\u9ad8\u54c1\u8cea\u306a1st-party\u30c7\u30fc\u30bf<\/strong>\u3092\u4fdd\u6709\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u901a\u3058\u3066\u3001\u5e83\u544a\u4e3b\u304c\u671b\u3080\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u306e\u307f\u6b63\u78ba\u306b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u5c4a\u3051\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u4e88\u7b97\u306b\u5bfe\u3059\u308b\u6210\u679c(ROI)\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n

    <\/p>\n

    Vertical Media\u306b\u542b\u307e\u308c\u308b\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u7a2e\u985e<\/h2>\n

    Vertical Media\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u9867\u5ba2\u306e\u65e5\u5e38\u751f\u6d3b\u306b\u5bc6\u7740\u3057\u305f\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u5e83\u544a\u30a4\u30f3\u30d9\u30f3\u30c8\u30ea\u3068\u3057\u3066\u6d3b\u7528\u3057\u307e\u3059\u3002<\/p>\n

    <\/p>\n

    \n
    \n
    \ud83d\udcf1 \ud83d\udcf1 \ud83d\udcf1 \ud83d\udcf1 \ud83d\udcf1<\/div>\n
    \u901a\u4fe1\u4e8b\u696d\u8005\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/div>\n
    SKT\u3001KT\u3001LGU+\u306a\u3069\u643a\u5e2f\u96fb\u8a71\u4f1a\u793e\u306e\u30a2\u30d7\u30ea\u3068\u30b5\u30fc\u30d3\u30b9<\/div>\n<\/div>\n
    \n
    \ud83c\udf81(\u7b11)<\/div>\n
    \u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30a2\u30d7\u30ea<\/div>\n
    \u30dd\u30a4\u30f3\u30c8\u3001\u7279\u5178\u3001\u30ea\u30ef\u30fc\u30c9\u30d9\u30fc\u30b9\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/div>\n<\/div>\n
    \n
    \ud83d\udcb3 \ud83d\udcb3 \ud83d\udcb3 \ud83d\udcb3<\/div>\n
    \u30ab\u30fc\u30c9\u4f1a\u793e\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/div>\n
    \u91d1\u878d\u4f1a\u793e\u30fb\u30ab\u30fc\u30c9\u4f1a\u793e\u306e\u30a2\u30d7\u30ea\u5185\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u9762<\/div>\n<\/div>\n
    \n
    \ud83d\udecd\ufe0f<\/div>\n
    \u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30a2\u30d7\u30ea<\/div>\n
    \u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3001\u5065\u5eb7\u3001\u30ec\u30b8\u30e3\u30fc\u3001\u30b0\u30eb\u30e1\u306a\u3069\u65e5\u5e38\u751f\u6d3b\u30a2\u30d7\u30ea<\/div>\n<\/div>\n
    \n
    \ud83c\udfea \ud83c\udfea \ud83c\udfea \ud83c\udfea<\/div>\n
    \u6d41\u901a\u30fb\u30b3\u30de\u30fc\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/div>\n
    \u30b3\u30f3\u30d3\u30cb\u3001\u30b9\u30fc\u30d1\u30fc\u3001e\u30b3\u30de\u30fc\u30b9\u30a2\u30d7\u30ea\u9023\u643a\u5e83\u544a<\/div>\n<\/div>\n
    \n
    \ud83d\udd17 \ud83d\udd17 \ud83d\udd17 \ud83d\udd17<\/div>\n
    \u30c7\u30fc\u30bf\u9023\u52d5\u5e83\u544a<\/div>\n
    \u9867\u5ba2\u884c\u52d5\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u304f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30c1\u30e3\u30f3\u30cd\u30eb<\/div>\n<\/div>\n<\/div>\n

    <\/p>\n

    \u30d0\u30fc\u30c6\u30a3\u30ab\u30eb\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u306e\u4e3b\u306a\u30e1\u30ea\u30c3\u30c8<\/h2>\n

    <\/p>\n

    \u2713<\/span><\/p>\n
    \u9ad8\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6<\/strong>
    \n\u901a\u4fe1\u4f1a\u793e\u30fb\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30fb\u30ab\u30fc\u30c9\u4f1a\u793e\u304c\u4fdd\u6709\u3057\u3066\u3044\u308b\u5b9f\u540d\u30d9\u30fc\u30b9\u306e1st-party\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u6027\u5225\u30fb\u5e74\u9f62\u30fb\u6d88\u8cbb\u30d1\u30bf\u30fc\u30f3\u30fb\u8208\u5473\u306e\u57fa\u6e96\u3067\u7cbe\u5bc6\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3067\u3059\u3002\u30af\u30c3\u30ad\u30fc\u306e\u306a\u3044\u74b0\u5883(Cookieless)\u3067\u3082\u52b9\u679c\u7684\u306b\u52d5\u4f5c\u3057\u307e\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \u2713<\/span><\/p>\n
    Early Brand Touch - \u691c\u7d22\u524d\u306e\u63a5\u70b9\u78ba\u4fdd<\/strong>
    \n\u6d88\u8cbb\u8005\u304c\u30d6\u30e9\u30f3\u30c9\u3092\u691c\u7d22\u3059\u308b\u524d\u306b\u3001\u65e5\u5e38\u306e\u30a2\u30d7\u30ea\u4f7f\u7528\u4e2d\u306b\u307e\u305a\u30d6\u30e9\u30f3\u30c9\u3092\u8a8d\u77e5\u3055\u305b\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u7af6\u5408\u4ed6\u793e\u3068\u6bd4\u8f03\u3057\u3066\u8cfc\u5165\u691c\u8a0e\u6bb5\u968e\u3067\u6709\u5229\u306a\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u5148\u53d6\u308a\u3059\u308b\u6226\u7565\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \u2713<\/span><\/p>\n
    \u9ad8\u3044\u63a5\u89e6\u983b\u5ea6\u3068\u4f4e\u3044\u5e83\u544a\u62d2\u5426\u611f<\/strong>
    \n\u9867\u5ba2\u304c\u81ea\u767a\u7684\u306b\u767b\u9332\u3057\u3001\u65e5\u5e38\u7684\u306b\u4f7f\u7528\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5185\u3067\u5e83\u544a\u304c\u9732\u51fa\u3055\u308c\u308b\u305f\u3081\u3001\u5e83\u544a\u306e\u62d2\u5426\u611f\u304c\u4f4e\u304f\u3001\u30ea\u30d4\u30fc\u30c8\u30a8\u30af\u30b9\u30dd\u30fc\u30b8\u30e3\u30fc\u52b9\u679c\u304c\u9ad8\u3044\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \u2713<\/span><\/p>\n
    \u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3068\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u540c\u6642\u9054\u6210<\/strong>
    \n\u5927\u898f\u6a21\u306a\u8a8d\u77e5\u30ad\u30e3\u30f3\u30da\u30fc\u30f3(Awareness)\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4e2d\u5fc3\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u4e00\u3064\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u3067\u540c\u6642\u306b\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \u2713<\/span><\/p>\n
    \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6d41\u5165\u5e83\u544a\u5a92\u4f53\u3068\u3057\u3066\u306e\u52b9\u7387<\/strong>
    \n\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u6d41\u5165\u3001\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3001\u4f1a\u54e1\u767b\u9332\u306a\u3069\u306e\u6210\u679c\u6307\u6a19(KPI)\u57fa\u6e96\u3067\u5e83\u544a\u8cbb\u7528\u3092\u57f7\u884c\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u4e88\u7b97\u52b9\u7387\u304c\u9ad8\u3044\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    Vertical Media vs \u4e00\u822c\u7684\u306a\u30c7\u30b8\u30bf\u30eb\u5e83\u544a - \u9055\u3044\u306e\u6bd4\u8f03<\/h2>\n
    \n\n\n\n\n\n\n\n\n\n\n
    \u6bd4\u8f03\u9805\u76ee<\/th>\n\u7e26\u578b\u30e1\u30c7\u30a3\u30a2<\/th>\n\u4e00\u822c\u30c7\u30b8\u30bf\u30eb\u5e83\u544a<\/th>\n<\/tr>\n<\/thead>\n
    \u30c7\u30fc\u30bf\u30d9\u30fc\u30b9<\/strong><\/td>\n\u5b9f\u540d\u30d9\u30fc\u30b9\u306e1st-party\u30c7\u30fc\u30bf<\/td>\nCookie-\u884c\u52d5\u8ffd\u8de1\u30d9\u30fc\u30b9\u306e3rd-party<\/td>\n<\/tr>\n
    \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6<\/strong><\/td>\n\u975e\u5e38\u306b\u9ad8\u3044\uff08\u6d88\u8cbb\u5c65\u6b74\u9023\u52d5\uff09<\/td>\n\u4e2d\u578b\uff08\u63a8\u5b9a\u30d9\u30fc\u30b9\uff09<\/td>\n<\/tr>\n
    \u9732\u51fa\u74b0\u5883<\/strong><\/td>\n\u304a\u5ba2\u69d8\u306e\u65e5\u5e38\u306e\u30a2\u30d7\u30ea\u5185\uff08\u9ad8\u95a2\u5fc3\uff09<\/td>\nWeb\/\u30a2\u30d7\u30ea\u30d0\u30ca\u30fc (\u4f4e\u95a2\u5fc3)<\/td>\n<\/tr>\n
    Cookieless\u5bfe\u5fdc<\/strong><\/td>\n\u53ef(1st-party)<\/td>\n\u9650\u5b9a\u7684\uff08Cookie\u4f9d\u5b58\uff09<\/td>\n<\/tr>\n
    \u5e83\u544a\u62d2\u5426\u611f<\/strong><\/td>\n\u4f4e(\u81ea\u767a\u7684\u306a\u52a0\u5165\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0)<\/td>\n\u9ad8(\u4e0d\u672c\u610f\u7684\u306a\u9732\u51fa)<\/td>\n<\/tr>\n
    \u4ee3\u8868\u7684\u306a\u6d3b\u7528\u76ee\u7684<\/strong><\/td>\n\u8a8d\u77e5\u5ea6+\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u540c\u6642<\/td>\n\u30af\u30ea\u30c3\u30af\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4e2d\u5fc3<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

    <\/p>\n

    \u696d\u7a2e\u5225Vertical Media\u6d3b\u7528\u4e8b\u4f8b<\/h2>\n

    \u7f8e\u5bb9\u30fb\u5065\u5eb7\u6a5f\u80fd\u98df\u54c1\u30d6\u30e9\u30f3\u30c9<\/h3>\n

    \u65b0\u5546\u54c1\u767a\u58f2\u6642\u3001\u30ab\u30fc\u30c9\u4f1a\u793e\u30fb\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30a2\u30d7\u30ea\u5185\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u3067\u30b3\u30a2\u8cfc\u8cb7\u5c64(30\uff5e40\u4ee3\u5973\u6027\u3001\u5065\u5eb7\u95a2\u5fc3\u5c64)\u306b\u512a\u5148\u7684\u306b\u9732\u51fa\u3002\u691c\u7d22\u5e83\u544a\u306b\u6bd4\u3079\u3066\u4f4e\u3044\u5358\u4fa1\u3067\u5927\u898f\u6a21\u306a\u8a8d\u77e5\u5ea6\u3092\u78ba\u4fdd\u3002<\/p>\n

    \u91d1\u878d\u30fb\u96fb\u5b50\u5546\u53d6\u5f15\u30b5\u30fc\u30d3\u30b9<\/h3>\n

    \u901a\u4fe1\u4f1a\u793e\u306e\u30a2\u30d7\u30ea\u9023\u52d5\u5e83\u544a\u3092\u901a\u3058\u3066\u3001\u7279\u5b9a\u306e\u6d88\u8cbb\u30d1\u30bf\u30fc\u30f3(\u9ad8\u984d\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3001\u6d77\u5916\u65c5\u884c\u306a\u3069)\u3092\u6301\u3064\u9867\u5ba2\u5c64\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30ab\u30fc\u30c9\u30fb\u30ed\u30fc\u30f3\u5546\u54c1\u5e83\u544a\u3092\u9732\u51fa\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u30c1\u30e3\u30f3\u30cd\u30eb\u3068\u3057\u3066\u6d3b\u7528\u3002<\/p>\n

    \u81ea\u6cbb\u4f53\u30fb\u89b3\u5149\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/h3>\n

    \u89b3\u5149\u5730\u5468\u8fba\u4f4f\u6c11\u3084\u65c5\u884c\u306b\u95a2\u5fc3\u306e\u3042\u308b\u9867\u5ba2\u5c64\u3092\u30c7\u30fc\u30bf\u3068\u3057\u3066\u62bd\u51fa\u3057\u3001\u5730\u57df\u89b3\u5149PR\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3002\u5916\u56fd\u4eba\u89b3\u5149\u5ba2\u8a98\u81f4\u306e\u305f\u3081\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u306b\u3082\u6d3b\u7528\u53ef\u80fd\u3002<\/p>\n

    \u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u30fb\u65b0\u898f\u30b5\u30fc\u30d3\u30b9\u7acb\u3061\u4e0a\u3052<\/h3>\n

    \u5e83\u544a\u4e88\u7b97\u304c\u9650\u3089\u308c\u3066\u3044\u308b\u521d\u671f\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u3001\u30de\u30b9\u30e1\u30c7\u30a3\u30a2\u306e\u4ee3\u308f\u308a\u306bVertical Media\u3092\u901a\u3058\u3066\u3001\u30b3\u30a2\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u306e\u307f\u52b9\u7387\u7684\u306b\u30d6\u30e9\u30f3\u30c9\u3092\u77e5\u3089\u305b\u308b\u306e\u306b\u9069\u3057\u305f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5e83\u544a\u30c1\u30e3\u30f3\u30cd\u30eb\u3002<\/p>\n

    <\/p>\n

    \u3088\u304f\u3042\u308b\u8cea\u554f - Vertical Media FAQ<\/h2>\n

    <\/p>\n

    \n
    Q.Vertical Media\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/div>\n
    A. Vertical Media\u306f\u3001\u901a\u4fe1\u4f1a\u793e\u3001\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u3001\u30ab\u30fc\u30c9\u4f1a\u793e\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30a2\u30d7\u30ea\u306a\u3069\u3001\u9867\u5ba2\u304c\u6bce\u65e5\u4f7f\u7528\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u30d9\u30fc\u30b9\u306b\u3057\u305f\u751f\u6d3b\u5bc6\u7740\u578b\u5e83\u544a\u5a92\u4f53\u3067\u3059\u3002\u9867\u5ba2\u306e\u5b9f\u969b\u306e\u5229\u7528\u5c65\u6b74\u3068\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u6700\u3082\u9069\u5207\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u4f1d\u3048\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u65b9\u5f0f\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \n
    Q.\u52b9\u7387\u306e\u826f\u3044\u5e83\u544a\u5a92\u4f53\u306f\u4f55\u3067\u3059\u304b\uff1f<\/div>\n
    A. \u52b9\u7387\u306e\u826f\u3044\u5e83\u544a\u5a92\u4f53\u306f\u3001\u9867\u5ba2\u306e\u5b9f\u751f\u6d3b\u30c7\u30fc\u30bf\u3068\u9023\u52d5\u3057\u305fVertical Media\u304c\u4ee3\u8868\u7684\u3067\u3059\u3002\u901a\u4fe1\u4f1a\u793e\u30fb\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u30fb\u30ab\u30fc\u30c9\u4f1a\u793e\u30d9\u30fc\u30b9\u306e\u9867\u5ba2\u884c\u52d5\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u4e0d\u5fc5\u8981\u306a\u9732\u51fa\u3092\u884c\u308f\u305a\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u53ef\u80fd\u6027\u306e\u9ad8\u3044\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u306e\u307f\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u305f\u3081\u3001ROI\u304c\u9ad8\u3044\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \n
    Q.\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/div>\n
    A. \u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u306f\u3001\u9867\u5ba2\u306e\u5e74\u9f62\u3001\u8208\u5473\u30fb\u95a2\u5fc3\u3001\u6d88\u8cbb\u30d1\u30bf\u30fc\u30f3\u3001\u5730\u57df\u306a\u3069\u306e\u30c7\u30fc\u30bf\u3092\u57fa\u306b\u3001\u7279\u5b9a\u306e\u9867\u5ba2\u5c64\u306b\u306e\u307f\u5e83\u544a\u3092\u9732\u51fa\u3059\u308b\u30b7\u30b9\u30c6\u30e0\u3067\u3059\u3002EMCG\u306eVertical Media\u306f\u3001\u901a\u4fe1\u4f1a\u793e\u30fb\u4f1a\u54e1\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u4ee3\u8868\u7684\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \n
    Q.\u30c7\u30fc\u30bf\u99c6\u52d5\u578b\u5e83\u544a\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/div>\n
    A. \u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306e\u5e83\u544a\u3068\u306f\u3001\u9867\u5ba2\u306e\u5b9f\u969b\u306e\u884c\u52d5\u30c7\u30fc\u30bf(\u8cfc\u8cb7\u5c65\u6b74\u3001\u30a2\u30d7\u30ea\u4f7f\u7528\u30d1\u30bf\u30fc\u30f3\u3001\u6d88\u8cbb\u5c65\u6b74\u306a\u3069)\u3092\u5206\u6790\u3057\u3001\u6700\u9069\u306a\u5e83\u544a\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u6700\u9069\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u914d\u4fe1\u3059\u308b\u5e83\u544a\u65b9\u5f0f\u3067\u3059\u3002Vertical Media\u306f\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u5e83\u544a\u52b9\u7387\u3092\u6700\u5927\u5316\u3057\u307e\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \n
    Q.\u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u306e\u5e83\u544a\u52b9\u679c\u306f\u3069\u3046\u3067\u3059\u304b\uff1f<\/div>\n
    A. \u30e1\u30f3\u30d0\u30fc\u30b7\u30c3\u30d7\u5e83\u544a\u306f\u3001\u3059\u3067\u306b\u7279\u5b9a\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u5fe0\u5b9f\u306a\u9867\u5ba2\u30d9\u30fc\u30b9\u306b\u5e83\u544a\u3092\u9732\u51fa\u3059\u308b\u305f\u3081\u3001\u4e00\u822c\u7684\u306a\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306b\u6bd4\u3079\u3066\u30af\u30ea\u30c3\u30af\u7387\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u9ad8\u3044\u3067\u3059\u3002\u9867\u5ba2\u304c\u81ea\u767a\u7684\u306b\u52a0\u5165\u3057\u305f\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5185\u3067\u9732\u51fa\u3055\u308c\u308b\u305f\u3081\u3001\u5e83\u544a\u306b\u5bfe\u3059\u308b\u62d2\u5426\u611f\u3082\u4f4e\u3044\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \n
    Q.Vertical Media\u3068\u4e00\u822c\u7684\u306a\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u9055\u3044\u306f\uff1f<\/div>\n
    A. \u4e00\u822c\u7684\u306a\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306fCookie\u30d9\u30fc\u30b9\u306e\u884c\u52d5\u8ffd\u8de1\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3057\u307e\u3059\u304c\u3001Vertical Media\u306f\u901a\u4fe1\u4f1a\u793e\u30fb\u4f1a\u54e1\u30fb\u30ab\u30fc\u30c9\u4f1a\u793e\u304c\u4fdd\u6709\u3059\u308b\u5b9f\u540d\u30d9\u30fc\u30b9\u306e\u9ad8\u54c1\u8cea\u306a1st-party\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002 \u305d\u306e\u305f\u3081\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u304c\u9ad8\u304f\u3001Cookie\u306e\u306a\u3044\u74b0\u5883\u3067\u3082\u52b9\u679c\u7684\u306b\u6a5f\u80fd\u3057\u307e\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \n
    Q.Vertical Media\u306e\u5e83\u544a\u306f\u3069\u306e\u3088\u3046\u306a\u65b9\u6cd5\u3067\u57f7\u884c\u3059\u308b\u306e\u3067\u3059\u304b\uff1f<\/div>\n
    A. EMCG(EMCG)\u3092\u901a\u3058\u3066Vertical Media\u5e83\u544a\u3092\u57f7\u884c\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5e83\u544a\u76ee\u6a19(\u8a8d\u77e5\u30fb\u8ee2\u63db\u30fb\u6d41\u5165)\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u5c64\u3092\u8a2d\u5b9a\u3057\u305f\u5f8c\u3001\u9069\u5207\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u30a4\u30f3\u30d9\u30f3\u30c8\u30ea\u3092\u9078\u5b9a\u3057\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u904b\u55b6\u3057\u307e\u3059\u3002\u554f\u3044\u5408\u308f\u305b\u306fEMCG\u516c\u5f0f\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u901a\u3058\u3066\u53ef\u80fd\u3067\u3059\u3002<\/div>\n<\/div>\n

    <\/p>\n

    \n

    \u95a2\u9023\u30ad\u30fc\u30ef\u30fc\u30c9<\/p>\n

    \u7e26\u578b\u30e1\u30c7\u30a3\u30a2<\/span>
    \n\u30d0\u30fc\u30c6\u30a3\u30ab\u30eb\u30e1\u30c7\u30a3\u30a2<\/span>
    \n\u751f\u6d3b\u5bc6\u7740\u578b\u5e83\u544a<\/span>
    \n\u30bf\u30fc\u30b2\u30c3\u30c8\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/span>
    \n\u30c7\u30fc\u30bf\u99c6\u52d5\u578b\u5e83\u544a<\/span>
    \n\u4f1a\u54e1\u5236\u5e83\u544a<\/span>
    \n\u901a\u4fe1\u793e\u5e83\u544a<\/span>
    \n\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30a2\u30d7\u30ea\u5e83\u544a<\/span>
    \n\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5e83\u544a\u30c1\u30e3\u30f3\u30cd\u30eb<\/span>
    \n\u521d\u671f\u306e\u30d6\u30e9\u30f3\u30c9\u30bf\u30c3\u30c1<\/span>
    \nEMCG<\/span>
    \n\u30a8\u30e0\uc528\uc9c0<\/span>
    \n\u52b9\u7387\u306e\u826f\u3044\u5e83\u544a\u5a92\u4f53<\/span>
    \n\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6d41\u5165\u5e83\u544a<\/span><\/p>\n<\/div>\n

    <\/p>\n

    \n

    Vertical Media\u306e\u5e83\u544a\u51fa\u7a3f\u306b\u95a2\u3059\u308b\u304a\u554f\u3044\u5408\u308f\u305b<\/h3>\n

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