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Jung-gu District in Ulsan Metropolitan City is launching an in-flight advertising campaign to promote “Ulsan Keunaegi,” the region’s tourism mascot, to domestic and international air travelers. This campaign utilizes the “Window Media” method, which involves affixing advertisements to the window areas of aircraft. The plan is to repeatedly expose passengers to various images of Ulsan Keunaegi during flights to raise awareness of the character and promote tourism and culture in Ulsan’s Jung-gu District. Ulsan Keunaegi is a tourism and cultural promotional character representing Ulsan’s Jung-gu District. It was created to convey the region’s history, culture, and tourism resources in a friendly and approachable manner.Continue reading “울산 중구, 항공기 기내 광고로 ‘울산큰애기’ 알린다”

Expanding Outreach to Travelers Through Aircraft-Based Media; Boosting Regional Recognition with Mascots Mungyeong City is expanding its promotional efforts targeting tourists by running window media advertisements on aircraft featuring its new regional mascots. Mungyeong is known for having the largest historical drama filming set in the country, as well as local specialties such as Mungyeong apples and omija berries. The city has launched a campaign to promote its regional brand, featuring its recently unveiled flagship characters, “Chulsadongi” and “Chulsadongi.” This campaign emphasizes challenge andContinue reading “문경시, 항공기 윈도우 광고 활용해 지역 캐릭터 홍보 추진”