Expanding Outreach to Travelers Through Aircraft-Based Media; Boosting Regional Recognition with Mascots Mungyeong City is expanding its promotional efforts targeting tourists by running window media advertisements on aircraft featuring its new regional mascots. Mungyeong is known for having the largest historical drama filming set in the country, as well as local specialties such as Mungyeong apples and omija berries. The city has launched a campaign to promote its regional brand, featuring its recently unveiled flagship characters, “Chulsadongi” and “Chulsadongi.” This campaign emphasizes challenge andContinue reading “문경시, 항공기 윈도우 광고 활용해 지역 캐릭터 홍보 추진”
