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EMCG Unveils Strategy for AI Search: 'Early Brand Touch'

Airline advertising and vertical media-based marketing company EMCG (CEO Moo Seung-gyu) has unveiled a new brand marketing strategy to respond to the changing search environment driven by artificial intelligence (AI). EMCG recently announced its 'Business Direction Season 2' and revealed its 'Early Brand Touch Strategy'. The strategy is designed to respond to the changing way consumers seek information along with the spread of AI-based search services. The recent strategy announcement event includedContinue reading “EMCG, AI 검색 환경 대응 전략 발표… ‘Early Brand Touch’ 제시”

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