A brand in the sky, a media in itself!
Signature wraps around the entire exterior of the aircraft and immersive ad experiences in the cabin.
From airport tarmac to passengers' fingertips, EMCG's New Airline Media extends your brand into the sky.
New Airline Media
Out & Inside Wrapping
A Type_Default Attachment Area
B Type_Extended Attachment Area
C Type_Full Wrapping
Airline media competitiveness and passenger analytics
Gen MZ + Gen X (2040s female > male)
Traveling passengers with purchasing power
Traveling is a fun (ride) situation
Long ride times (3-4 hours)
Leaflet distribution via flight attendants
or Product sampling + in-flight promotion
QR MKT. via
Provide more than 40 minutes of contact opportunities
(Enables integrated online and offline marketing)
New Airline Media X FOOH
FOOH with New Airline Media: How it Works
FOOH with New Airline Media
OOH
Strong emotional response trigger and effective for long-term memory
Analyzing brain responses, Digital OOH is 2.5x higher than online ads on average.
Record the 'memory encoding' value
*Source: Ocean Outdoor 8x Neuro-Insight Study (2021)
FOOH
Maximize social share rates and earned media value (EMV)
Analyzed cases including Balenciaga, Maybelline, and Coach, with an average of 10 million+ social views
High response from Gen Z, Millennial-targeted campaigns
(Transcending reality/weirdness drives engagement)
*Sources: Campaign Asia, Adweek, VICE Media (2023)
OOH = reality-based channel + FOOH = online diffusion channel
Real-world airplane ads become the "fact base" for FOOH content, increasing credibility
Watch Aircraft Ads FOOH Video